The Tel Aviv-Yafo, the economic centre of Israel, now boasts nearly 2,000 startup companies – the highest density in the world per capita or per square kilometre – and its rising rapidly.
The number of international R&D centres in the city has grown from 70 in 2017 to 107 in 2020.
Hoping to entice newcomers to join companies such as Visa, Google, Ford, Bosch, AOL, Salesforce, PayPal, SAP, Coca-Cola, eBay and Amazon, the city’s Economic Development Department has introduced “soft landing” services to ease the process of setting up shop in Tel Aviv.
Among the services offered are introductions to the local business culture, tax guidance, help in forming legal entities, and useful information concerning office space pricing, salaries, benefits, grants, visas, immigration, public transportation and more.
Mayor of Tel Aviv-Yafo Ron Huldai noted that the city has gone from being a local economic hub, serving mainly the Israeli market, to an international hub attracting talent and companies from across the world.
Shift in the reasons why companies are moving
The 107 multinationals employ about 10,250 people. In the past year, an additional 16 opened including a 10-person Ford Motor Company development centre.
“A massive investment in Tel Aviv’s infrastructure, coupled with a clear policy to attract young people to the city, resulted in Tel Aviv becoming a centre for innovative companies,” said Huldai.
Added Michal Michaeli, International Economic Development Director at Tel Aviv Global & Tourism: “We are experiencing an increase in companies moving to Israel and are noticing a shift in the reasons why they move.
“In the past, if a company acquired a startup or a certain technology, they would take part of their activity to Israel.
“However, today we are seeing more and more companies, especially in leading fields such as AI, cloud computing and mobility, making the move simply because they want to be a part of our thriving ecosystem.”